Cookie Policy

Cookie Policy

1. Introduction

Our website, www.uplayamerica.com (hereinafter: “the website”) uses cookies and other related technologies (for convenience all technologies are referred to as “cookies”). Cookies may also placed by third parties we have engaged. We don’t sell your information to 3rd parties. Data policies may differ for externally hosted services such as Google, Youtube, Facebook, etc. In the document below we inform you about the use of cookies on our website.

2. What are cookies?

A cookie is a small simple file that is sent along with pages of this website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is stored using web beacons.

5. Consent

When you visit our website, you have the right to disable the use of cookies via your browser, but please note that our website may no longer work properly.

6. Cookies

6.1 Technical or functional cookies

Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid. We may place these cookies without your consent.

6.2 Advertising cookies

On this website we may use advertising cookies, enabling us to personalize the advertisements for you, and we (and third parties) gain insights into the campaign results. This happens using log data based on your click and surfing on and outside the website.

6.3 Social media buttons

On our website we may have included buttons for Facebook to promote webpages (e.g. “like”, “pin”) or share (e.g. “tweet”) on social networks like Facebook. These buttons work using pieces of code coming from Facebook themselves. This code places cookies. These social media buttons also can store and process certain information, so a personalized advertisement can be shown to you.

Please read the privacy statement of these social networks (which can change regularly) to read what they do with your (personal) data which they process using these cookies. The data that is retrieved is anonymized as much as possible. Facebook is located in the United States.

7. Placed cookies

Google Analytics

We may use Google Analytics for website statistics.

Name Retention Function
Statistics (anonymous)
_ga 2 years Count and track pageviews
_gid 1 day Count and track pageviews

Sharing

For more information, please read the Google Analytics Privacy Statement.

CleanTalk Spam Protect

We may use CleanTalk Spam Protect for spam prevention.

Name Retention Function
Functional
ct_sfw_pass_key 30 days Provide spam protection
ct_checkjs session Store dynamic variables from the browser
ct_ps_timestamp session Store time of visit
ct_fkp_timestamp session Store time of visit
ct_pointer_data session Store dynamic variables from the browser
ct_timezone session Store time of visit
apbct_timestamp session
apbct_prev_referer session Store referrer ID’s
apbct_site_landing_ts session
apbct_page_hits session
apbct_cookies_test session Check if cookies can be placed
apbct_visible_fields session

Sharing

For more information, please read the CleanTalk Spam Protect Privacy Statement.

Facebook

We may use Facebook for display of recent social posts and/or social share buttons.

Name Retention Function
Marketing/Tracking
_fbp 3 months Store and track visits across websites
actppresence 1 year Manage ad display frequency
_fbc 2 years Store last visit
fbm* 1 year Store account details
xs 3 months Store a unique session ID
fr 3 months Enable ad delivery or retargeting
datr 2 years Provide fraud prevention
sb 2 years Store browser details
*_fbm_ 1 year Store account details
Functional
wd 1 week Determine screen resolution
act 90 days Keep users logged in
c_user 90 days Store a unique user ID
csm 90 days Provide fraud prevention
presence session Store and track if the browser tab is active

Sharing

For more information, please read the Facebook Privacy Statement.

Automattic

We may use Automattic for website development.

Name Retention Function
Statistics
tk_ai session Store a unique user ID

Sharing

For more information, please read the Automattic Privacy Statement.

WooCommerce

We may use WooCommerce for webshop management.

Name Retention Function
Functional
wc_cart_hash_* session Store items in shopping cart
wc_fragments_* persistent

Sharing

This data is not shared with third parties.

Google Tag Manager

We may use Google Tag Manager for website statistics.

Name Retention Function
Functional
_gat_UA-* session

Sharing

This data is not shared with third parties.

Google Fonts

We may use Google Fonts for display of webfonts.

Name Retention Function
Marketing/Tracking
Google Fonts API none Request user IP address

Sharing

For more information, please read the Google Fonts Privacy Statement.

Google Maps

We may use Google Maps for maps display.

Name Retention Function
Google Maps API none Request user IP address

Sharing

For more information, please read the Google Maps Privacy Statement.

WP Engine

We may use WP Engine for website hosting.

Name Retention Function
Purpose pending investigation
rtk_gdpr_c session
rtkuuid session
rtk_gdpr_a session
rtk_p session
rtk_sid session
rtk_rps session
rtk_sat session

Sharing

For more information, please read the WP Engine Privacy Statement.

Miscellaneous

Name Retention Function
apbct_antibot
WP_DATA_USER_2
wp-autosave-block-editor-post-2

This site may use additional cookies not listed here. Contact us via our Contact Us page to request a full list of cookies used on this site.

8. Your rights with respect to personal data

You have the following rights with respect to your personal data:

  • you may submit a request for access to the data we process about you;
  • you may object to the processing;
  • you may request an overview, in a commonly used format, of the data we process about you;
  • you may request correction or deletion of the data if it is incorrect or not or no longer relevant, or to ask to restrict the processing of the data.

To exercise these rights, please contact us via our contact page. If you have a complaint about how we handle your data, we would like to hear from you.

9. Enabling/disabling and deleting cookies

You can use your internet browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. Another option is to change the settings of your internet browser so that you receive a message each time a cookie is placed. For more information about these options, please refer to the instructions in the Help section of your browser.

10. Contact details

For questions and/or comments about our Cookie Policy and this statement, please contact us by using the following contact details located on our contact page.

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